Accredited Buyer Representative 

What is a Real Estate Buyer's Representative?

A real estate buyer's representative represents the consumer who is purchasing property in a real estate transaction.

The buyer's representative works for, and owes fiduciary responsibilities to, the real estate buyer.  
The buyer's representative has the real estate buyer's best interests in mind throughout the process. 
The buyer's representative is compensated by the buyer through a negotiated fee.  In some states the commission is split between the buyer's and seller's representatives based on the selling price of the real estate property.  

It is important for the consumer to discuss the buyer's representative's compensation in the initial interview.  
In many cases it is recommended that the consumer and the buyer's representative agree to the terms of compensation prior to viewing properties and sign a written agreement based on those terms.  
The agreement should spell out the responsibilities of both parties throughout the process.

Why use a Real Estate Buyer's Representative?

As a consumer, how often do you buy real property? Once? Twice? Maybe three times in your lifetime? 
Purchasing real estate is a complex and major transaction with many details to be handled. In the majority of cases the seller will be represented by an agent. Wouldn't you want to have complete and fair representation in the real estate transaction? 

The real estate buyer's representative is responsible to protect the client's best interests. Research by the NATIONAL ASSOCIATION OF REALTORS® has shown that when a buyer's representative is used, the prospective buyer found their home one week faster and examined three more properties than those consumers who did not use a buyer's representative.

What is an e-PRO?  Why use one?

When you're on the Internet, you don't have time to waste on endless searches for useful real estate information. You want to get things done quickly and without hassle. So chances are you'd like a real estate agent who

• Answers e-mail promptly and professionally.
• Respects your on-line privacy.
• Offers home listings and other Internet tools to help you find or market a home.

Enter the e-PRO.  An e-PRO is a REALTOR® who has successfully completed the e-PRO training program for real estate professionals. Endorsed by the National Association of REALTORS®, the e-PRO course teaches professionals the nuts and bolts of working with real estate on-line: Web sites, e-mail, on-line tools, and most of all, what today's consumer really wants.

Less hassle

Tired of struggling to find information? e-PROs are more likely to have access to the latest Internet utilities, making your life easier. These tools may include:

• On-line home tours
• Instant access to comprehensive neighborhood data
• Extensive property listings
• Immediate e-mail notification of just-listed homes meeting your criteria
• Referral networks and on-line forums, where e-PROs can quickly find information——even potential buyers——from other e-PROs
• Newsletters on current real estate conditions in your area
• Electronic faxes sent to you by e-mail
• Advanced software, PDAs, and laptops to find you answers on the spot

The result: you get more information, more easily. With electronic files, you have less paperwork to deal with. And since your agent uses e-mail, you can even eliminate phone tag. The e-PRO streamlines your entire transaction, from showing to closing.

Less expense

An e-PRO's access to advanced technology can save you considerable expense. You have more tools to find or market your home, so you're likely to get a better price. With on-line home tours, you reduce in-person showings——and the costs involved. And by using e-mail, you save money on long-distance calls and fax charges.

Relocating? An e-PRO is ideal for you. With the tools to do your research electronically, you can make a decision on a home the first day you're in town——or without traveling at all. You and your family save on travel costs. And after you've decided to buy, monitoring the sale by e-mail saves you even more.

Should you use an e-PRO? Yes——especially if you're an Internet user. In this fast-paced age, technology has become a necessity. An e-PRO is someone who has recognized and responded to the needs of the new consumer. If you choose an e-PRO, it's a safe bet you'll get the kind of service you want——and need.
 

Certified Residential Specialist